Mar cabo
Food industry factory for preparation and distribution of frozen fish.
Mar cabo is a company that fishes, prepares and sells frozen fish for the international markets, that was looking to modernize its factory by giving it a fresh new look.
For this we renewed their visual identity with nautical themes as our main inspiration. The logo is a direct reference to the factory name, which roughly translates as “sea cape“. In it, a lighthouse appears as a representation of the shore against the ocean.
Through the predominance of blue colours we also wanted to convey a cold look that would tie in with the frozen products Mar cabo sells.
Strategy | Branding | Stationary
